Meet the Instructor

Lucy Targett

Senior Campaign Marketing Manager, Hiya

Lucy Targett is a senior campaign marketing manager at Hiya, where she leads integrated marketing campaigns and guides the internal marketing process. Lucy also works within the demand generation team to generate inbound business through email, digital advertising, events, SEO and more. 

Previously, Lucy served as marketing operations manager at Algorithmia, where she managed demand-generating channels and ensured smooth marketing campaigns, from ideation to reporting. Lucy developed her expertise in marketing CRM technologies while working in marketing operations at TUNE, where she helped execute campaigns and optimize existing marketing channels. She's also contributed her expertise as a teaching assistant for the UW Certificate in Digital Marketing. Lucy earned a bachelor's degree in business administration with a specialization in marketing analytics from the University of Washington.